A New Identity and Predictions for 2011

Contributed by Aaron Fairchild:

While we have been certain of our business model for two years, apparently we haven’t been certain about who we are. J

From our retail brand name, to our websites, to our legal entity, to the shareholder base, to our corporate location, so much of our company has changed!  The result is that we are rolling into 2011 refreshed, recharged and ready.  We are now located in Fremont, as a C-Corporation holding a homebuilding company named Green Canopy Homes with roughly 20 shareholders.  The changes have established a highly resilient, well funded and determined group, with a healthy following of fans and supporters.

2011 brings with high hopes and expectations combined with plenty of unknowns.  We anticipate our local real estate market to remain relatively flat and for interest rates to be higher.  We believe that the NWMLS will have new check boxes to list energy performance scores among other make-sense sustainability features.  We hope that the City of Seattle will announce the coming of an ordinance requiring all homes to have energy performance scores assessed at the time of sale.  We are certain that 2011 will see increased awareness of the benefits of energy efficient homes, which will translate into shorter sales cycles for Green Canopy Homes.  Lastly, keep an eye out for Green Canopy to expand its business offerings and impact in the residential market.

All the best to you in 2011!